HOW IT WORKS

Our Image Assessment consists of two complementary analyses: Color Analysis and Body Shape Analysis. The Color Analysis combines a personalized questionnaire with an AI-powered photo analysis to identify the color palette that best enhances your natural features. The Body Shape Analysis combines a dedicated questionnaire with your body measurements to determine your body shape and identify the silhouettes and garment styles that flatter you most. Once your assessment is complete, you will receive your personalized results together with a curated Capsule Wardrobe featuring garments carefully selected according to your unique profile, helping you build a wardrobe that truly reflects you.

Accurate body measurements are essential to creating a garment that fits you perfectly. Using the exclusive COUTURA measuring tape, available on every product page in our Shop, simply download, print and carefully measure yourself following the detailed instructions provided. For a step-by-step guide, click the "Customized Size" button on the product page, where you will find dedicated instructions on how to take each measurement correctly. You can also create your personal account, allowing all your body measurements and profile information to be securely saved. This makes it easy to reuse or update your data whenever your measurements change. This is one of the most important steps in the entire process. Accurate measurements enable our Italian ateliers to craft your garment with the precision, attention to detail and exceptional craftsmanship that define every COUTURA creation.

Every COUTURA garment is made to order and crafted only after your order has been received by our Italian atelier, located just outside Milan. For over 40 years, our atelier has specialized in creating bespoke Haute Couture garments, combining exceptional craftsmanship with meticulous attention to every detail. Each piece is individually handcrafted using the finest premium fabrics and carefully finished to ensure the highest quality standards. The average production time is approximately two weeks. For particularly intricate or highly customized designs, production may require additional time to ensure every detail is executed to perfection.